Care plans
Website care plan vs doing it yourself
Your site is live. Now what? Every website needs hosting, security updates, and occasional changes. The question is whether you handle that yourself or outsource it.
What a care plan covers
At minimum, a care plan should keep the site online and secure:
- Hosting and domain management
- Security patches and platform updates
- Daily backups and restore capability
- Uptime monitoring
Higher tiers add content updates, SEO reporting, analytics review, and priority support for changes. Huginn's plans run from $99–$1,499 USD/month depending on scope.
When DIY makes sense
- You or someone on your team is comfortable with WordPress, Webflow, or your CMS
- Content changes are rare — a few times a year
- You're on a managed platform (Squarespace, Shopify) with built-in hosting and updates
- You have time to respond if something breaks
When a care plan makes sense
- The site is business-critical — downtime costs you leads or revenue
- You need monthly content or offer updates
- You're on a custom build that requires developer attention for changes
- You want SEO and analytics reviewed regularly, not once at launch
- Nobody in-house owns the site and it's already gone stale once
The real cost of DIY
DIY isn't free. You're paying in time — and the risk of an outdated plugin, expired SSL, or broken form that nobody notices for weeks. For most service businesses, one missed enquiry pays for a month of Essentials cover.
What to ask any provider
- What's included vs charged as extra?
- How fast do they respond to urgent issues?
- Do they own your hosting and domain, or do you?
- How many content updates per month are included?